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Back to overview July 24, 2015

Our tree planting project

In 2011 FR-One published a book with exquisite photos of our fabrics and exclusive behind the scene photoshoot moments. It was a celebration of the ‘coming of age’ of our brand, all presented in FR-One’s characteristic beautifully designed style.

At FR-One we are committed to help creating a sustainable environment. Corporate conscience is about giving back to the communities and every year our company gives donations to charity. We always try to find different ways of charitable giving. A few years ago when we decided to bring out our FR-One coffee table book with an overview of five years of FR-One, we chose Cocoon Silk paper to print on in order to minimize the impact on environment. But we wanted to do expand our corporate social responsibilities even more.

At school we all learned how trees help to reduce the CO2 impact in the air and the idea started to grow that we should plant trees to help reducing our ecological footprint. 

At the time when we wrote our book, our local government promoted a specific ‘plant a tree’ project. This was a perfect occasion for us to fulfill our FR-One forest dream. In the autumn of that year 6,700 young trees were planted on a piece of land not far from our office.

To see nature grow and develop can bring so much happiness. One sunny day last week Olivier from FR-One and our graphic designer Fien packed the ice tea and veggie wraps in the picnic basket and set off to see the FR-One forest. As soon as they arrived the calmness of nature and the fresh country air gave them an instant mood boost.

A Chinese proverb says: “One generation plants the trees, another gets the shade.” Our trees are about man’s height now but they already created a nice shady spot to lay out the picnic blanket. It was a blissful day and the only sounds came from the birds and the sheep in the distance, the fragrance of field flowers was enchanting. A walk in the FR-One forest is fuel for the lungs but also food for the soul!

Picnic in the FR-One forest
Picnic in the FR-One forest
Calmness of nature
Food for body and soul
Food for body and soul

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